About Us
At ADSP, we are more than just an AI consultancy; we build tailored AI solutions to meet your unique needs.
Our Story
Founded in 2016, ADSP is an AI consultancy that transforms complex challenges into real, measurable outcomes. We work extensively with private and public sector organisations, including Fortune 500 companies and government bodies, delivering bespoke AI solutions tailored to their high-stakes challenges. We are a team of AI specialists, software engineers, data scientists, and architects who know what it takes to deliver success every time. Whether we're streamlining workflows or deploying AI agents, our focus is always the same: To create intelligent solutions that become an integral part of your business — operating reliably, securely, and at scale, while standing the test of time.
How We Work
Every project is bespoke, but there are some core themes that run throughout our work. We start with communication. We embed ourselves in your teams to understand your data, your goals, and your constraints. We prioritise transparency. We make sure your teams can trust and understand every decision made by the system.
We engineer for scale. Our software engineers design robust pipelines, deploy to secure environments, and automate where it matters most — so you see impact, fast. We believe in agentic systems. Today's AI isn't just predictive — it's autonomous. Our agentic AI solutions help you delegate tasks to intelligent agents that operate within your workflows and deliver real value. We collaborate closely with your teams — both technical and non-technical — to demystify AI, ensure smooth adoption, and create systems that feel truly embedded in your organisation. This helps drive long-term success and lasting value.
Why ADSP
When you work with us, you get more than a project — you get a partner. We bring a best-practice approach built on years of experience across sectors, with ISO 27001 and ISO 9001 certifications, security and quality are built into every stage of delivery. Our experience working with government and defence organisations demonstrates our ability to deliver high-impact solutions in secure, regulated, and mission-critical environments.
Our Leadership Team
Ross Witeszczak
Founding Partner
Ross has over 15 years’ experience in BI and data science, he's led teams in Europe & APAC that help companies develop products, manage inventory, optimise contact strategies and reduce churn.
David Foster
Founding Partner
David is experienced in the design and implementation of advanced statistical and machine learning techniques. He holds an MA in Mathematics from Cambridge and an MSc in Operational Research.
Amy Bull
Partner and Head of Operations
Amy is a leader with an analytical and strategic mind. She has a background in marketing and brings a wealth of commercial experience to the leadership team.
Ali Parandeh
Head of Engineering
Ali is a Chartered Rail Systems and Software Engineer with consulting and development experience. He has led engineering teams both at large multi-national consultancies and at tech startups.
Jonny Davis
Head of Data Science
Jonny has a background in Physics and over 6 years experience in data science consulting. He has worked across a range of industries, from public sector and energy to construction and telecomms.
Aneta Blazyczek
Head of People
Aneta is an experienced HR professional, MCIPD and SHRM-SCP qualified. She is passionate about driving impactful organisational changes and creating workplace cultures that support growth and development of diverse talent.
Sarah Davies
Senior Executive Assistant & Admin Manager
Sarah is experienced in executive support with a strong background in administration across various sectors. She has been involved in large-scale projects such as office moves and policy implementation, including those focused on social change. Sarah holds a First Class Honours Degree in the Arts.
